Have you ever come across a site that is so irritating to look at that you wish you could blacklist it from the Internet? There are a few sites out there that are just plain repulsive because they are not user friendly, ugly, take too long to load and a variety of other reasons. In order to make a site successful and have high viewer response, there are a few basic web design ideas to avoid like the plague!
Crummy Content
Content is by far one of the most important parts of a website. It can help a business gain traffic as well as increase sales and viewer interest. Ignoring your content is website suicide. This does not mean posting a ton of links instead of tangible articles on your resource page. Create or edit articles and information that is attention getting and newsworthy. Also, do not link every word on your article to an off- or on-page; it is distracting and unnecessary. When writing fresh content, leave the jokes to the comedians. People may not understand your humor and can even be offended by it. This will most certainly drive viewers away from your site.
Terrible Text and Bawdy Backgrounds
After you have some content, do not ruin it by making it unreadable. Avoid fancy scripts, centered text, flashing items and overuse of bold and italics. Pick a script that’s easy to read and bold/italicize only what’s important like subheads, keywords and focal points. Next pick a background that does not take away from the text. For example, white text on a black background, dark text on a dark background and light colored text on a white background is not appealing and sometimes difficult to read. You want to attract ever type of reader in every age group, therefore keep your text and backgrounds simple and neutral. Confusing text and background combinations highlights chaos and a lack of control. This is not the message you want to send to potential clients
Keep it Simple
The last thing your business needs is for Internet users to run away from your site for good. Make it easy on yourself and on your viewers by keeping your web design simple with a branded look and salivating content. Solid web design can help your business keep customers searching your content. Remember to just keep it simple.
SpeyerGraphix specializes in building and marketing strong and clear branding strategies that take full advantage of the latest developments on and offline. We have over 25 years of experience in helping businesses and corporations create branded images for products and services, helping to convert visitors into buyers. To learn more about branding and its benefits, log on to http://www.speyergraphix.com or email Bob Speyer at bob@speyergraphix.com
